Optimizing Target Detection

Augmenta is able to recognize and track targets by analyzing the contrast based features of the target that are visible to camera. You can improve the performance of a target by improving the visibility of these features through adjustments to the target’s design, it’s rendering and scale, and how it’s printed.

You can also improve detection and tracking performance by controlling the focus mode of the device camera and designing your app’s user experience to obtain the best image of the target.

Review these tips and practices to understand how to affect these variables and achieve the best possible performance for your Augmenta campaigns.

Target star rating

Image Targets are detected based on natural features that are extracted from the target image and then compared at run time with features in the live camera image. The rating of a target ranges between 1 and 5; although targets with low rating (1 or 2) can usually detect and track well. For best results, you should aim for targets with 4 or 5. To create a target that is accurately detected, you should use images that are:

Rich in detailStreet-scene, group of people, collages and mixtures of items, or sport scenes
Good contrastHas both bright and dark regions, is well lit, and not dull in brightness or color
No repetitive patternsGrassy field, the front of a modern house with identical windows, and other regular grids and patterns


Printed target – flatness

The quality of the tracking using Augmenta can degrade significantly when the printed targets are not flat. When designing the physical printouts, game boards, play pieces, try to ensure that the targets do not bend, coil up, and are not creased or wrinkled. A simple trick is to use thick paper when printing, for example, 200-220 g/m². A more elegant solution is to get the printout foam core mounted on a 1/8” or 3/16” – 3 or 5 mm – thick board.

Printed target – glossiness

Printouts from modern laser printers might also be glossy. Under ambient lighting conditions a glossy surface is not a problem. But under certain angles some light sources, such as a lamp, window, or the sun, can create a glossy reflection that covers up large parts of the original texture of the printout. The reflection can create issues with tracking and detection, since this problem is very similar to partially occluding the target.

Viewing angle

The target features will be harder to detect and tracking can also be less stable if you are looking at the target from a very steep angle, or your target appears very oblique with regard to the camera. When defining your use scenarios, keep in mind that a target facing the camera, whose normal is well aligned with the camera viewing direction, will have a better chance to get detected and tracked.

Attributes of an Ideal Image Target

Image Targets possessing the following attributes will enable the best detection and tracking performance from Augmenta.

Rich in detailStreet scene, group of people, collages and mixtures of items, and sport scenes
Good contrastBright and dark regions, and well-lit
No repetitive patternsA grassy field, the façade of modern house with identical windows, and a checkerboard
FormatMust be 8- or 24-bit PNG and JPG formats; less than 2 MB in size; JPGs must be RGB or greyscale (no CMYK)

User-added image


Figure A – Image target with coordinate axes for explanation.

This image is fed into the online Target Manager to create the target databas

User-added image

Figure B – Image showing the natural features that Augmenta uses to detect the image target.

User-added image

Natural Features and Image Ratings

An augmentable rating defines how well an image can be detected and tracked using Augmenta. This rating is displayed in the Campaign Manager and returned for each uploaded target.

The augmentable rating can range from 0 to 5 for any given image. The higher the augmentable rating of an image target, the stronger the detection and tracking ability it contains. A rating of zero indicates that a target is not tracked at all by Augmenta, whereas a star rating of 5 indicates that an image is easily tracked by Augmenta.


A feature is a sharp, spiked, chiseled detail in the image, such as the ones present in textured objects. The image analyzer represents features as small yellow crosses. Increase the number of these details in your image, and verify that the details create a non-repeating pattern.

A square contains four features for each one of its corners.
A circle contains no features as it contains no sharp or chiseled detail.
This object contains only two features for each sharp corner.
Note: According to the definition of a feature, soft corners and organic edges are not marked as features.
 Uploaded ImageAnalyzed ImageRating
Image with small number of features1
Image with high number of features5

The augementable rating on the Target Manager hints at the problem:

Uploaded ImageAnalyzed ImageStar Rating


Not enough features. More visual details are required to increase the total number of features.

Poor feature distribution. Features are present in some areas of this image but not in others. Features need to be distributed uniformly across the image.

Poor local contrast. The objects in this image need sharper edges or clearly defined shapes in order to provide better local contrast.

Local contrast

Good or bad local contrast is often difficult to detect with your eye. Improve the contrast of the image in general, or choose an image with details that are more edged. Organic shapes, round details, blurred, or highly-compressed images often do not provide enough richness in detail to be detected and tracked properly.

 Uploaded ImageDetailAnalyzed ImageRating
Original Image3
Enhanced Local Contrast4
Strong Local Contrast Enhancement5

This artwork shows a more practical example of how to improve the local contrast of the target. We use an image with two layers. In the foreground are a few multi-colored leaves. The background is a textured surface. The layers exist only in our graphic editor; when uploading to the Target Manager we always use a flattened image, e.g., PNG format. The uploaded image is 512×512 pixels in size, a little bigger than the recommended minimum of 320 pixels.

At first sight the original image might have enough detail to function as a target. Unfortunately, uploading it to the Target Manager yields a very low rating of only one star. This results in poor tracking performance. Consecutive improvements allow improving the target quality to a five-star target, yielding superior detection and tracking performance.

VariationImageApplied OperationRating
 Original image intended to be used as a target. This image will result in poor quality, because not many features with good contrast can be found.1
2When changing the background of variation 1 to a more contrasting in this case lighter background the rating improves, since more contrasting features can be found in the image. Still the rating of 2 is unsatisfactory.2
3Let s increase the contrast of the features in the foreground from variation 2. For this we increased the contrast of the foreground layer and also pulled down their brightness. With this we d get an average result and robustness. We can do more.3
4We can further strengthen the features by applying a local contrast enhancement operation to variation 3. For details on this operation, see Local Contrast Enhancement. Note that to yield the expected tracking result, the printed target must be sharp, and focus must be set correctly in the application at runtime.4
5Another option to increase the local contrast of variation 2 is to further increase foreground/background balance. Here we use a white background. This operation is not always feasible, since it changes your original design. But you might consider this when creating or recommending an initial version.5
6To further improve, we can combine effects. Here we took variation 3 with a foreground that is already enhanced and replaced the background with white. The total contrast yielded a superb performance.5
7A different combination is to use the image shown in variation 5 and apply the local contrast enhancement operation as suggested in variation 4. The combined effect is also a five star target.5

Feature distribution

The more balanced the distribution of the features in the image, the better the image can be detected and tracked. Verify that the yellow crosses are well-distributed across the entire image. Consider cropping the image to remove any areas without features.

 Uploaded ImageAnalyzed ImageRating
Image features unevenly distributed throughout the target2
Cropped image better feature distribution2
Uploaded ImageAnalyzed ImageRating


Poor feature distribution. features are present in some areas of this image but not in others. Features need to be distributed uniformly across the image.

Poor local contrast. The objects in this image need sharper edges or clearly defined shapes to provide better local contrast.

Avoid organic shapes

Typically, organic shapes with soft or round details containing blurred or highly compressed aspects do not provide enough detail to be detected and tracked properly or not at all. They suffer from low feature count.

Uploaded ImageAnalyzed ImageRating


There are no features in this image because it lacks visual elements with sharp edges and high contrast. TheAR camera will fail to detect and track images that display these or similar characteristics.

Avoid repetitive patterns

Although some images contain enough features and good contrast, repetitive patterns hinder detection performance. For best results, choose an image without repeated motifs (even if rotated and scaled) or strong rotational symmetry. A checkerboard is an example of a repeated pattern that cannot be detected, since the 2×2 pairs of black and white squares look exactly the same and cannot be distinguished by the detector.

Uploaded ImageAnalyzed ImageRating


This image is not suitable for detection and tracking. You should consider an alternative image or significantly modify this one.

Although this image may contain enough features and good contrast, repetitive patterns hinder detection performance. For best results, choose an image without repeated motifs (even if rotated and scaled) or strong rotational symmetry.


Local Contrast Enhancement

Improve the quality of the features by applying a local contrast enhancement operation on the image.

Original imageImage with enhanced local contrast

This operation modifies the image by increasing the local contrast across edges and around the corners. For this operation to yield the expected result the printed target must be sharp and camera focus must be set correctly in the application at runtime. Otherwise, camera blur can diminish the effect of this operation. Also the down-scaling of the image to the size of 320 pixels on the longer side on the Target Manager can destroy the effect of this operation, so it is important to scale down the image before this step.

The procedure to apply this operation is fairly simple. In our example we use Photoshop, but any other graphic editor tool can be used:

  1. Load the image (= this bottom layer is the original layer ).
  2. Scale the image to 320 pixels width to yield the Target Manager image resolution.
  3. Duplicate layer twice.
  4. Blur last layer with, for example, Gaussian Blur (radius value of blur identical to radius in unsharp mask below) (= this layer is the blurred layer ).
  5. Select middle original copy Second layer from bottom (= this layer is the final layer ).
  6. Image Apply Image…, select Layer= blurred layer , Blending=Subtract, Offset = 128, click OK
  7. Image Apply Image…, select Layer= original layer , Blending=Add, Offset = -128, click OK
  8. (Hide the blurred layer on top); your result is in the final layer .

The output is the image with enhanced contrast, identical to the Unsharp mask. The Unsharp mask comes from the analog print age, where they used a different image between the original and a blurred copy to add detail contrast. The ‘amount’ setting of the mask is 100% in this case; this is a weight on the difference.

The formula applied to the actual pixels is for each channel, where the precedence of the evaluation of the bracketed term is important:

output_image = image + ( image – blurred_image + 128 ) – 128


How To Evaluate a Target Image in Grayscale

Augmenta uses the grayscale version of your target image to identify features that can be used for recognition and tracking. You can use the grayscale histogram of your image to evaluate its suitability as a target image. Grayscale histograms can be generated using an image editing application, such as GIMP or Photoshop.

If the image has low overall contrast and the histogram of the image is narrow and spiky, it is not likely to be a good target image. These factors indicate that the image does not present many usable features. However if the histogram is wide and flat, this is a good first indication that the image contains a good distribution of useful features. Note though that this is not true in all cases, as demonstrated by the image in last row of this table.

Uploaded Image in GrayscaleHistogramRating
User-added imageUser-added image1
User-added imageUser-added image3
User-added image5
User-added imageUser-added image0


How To Use the Feature Exclusion Buffer

A features-exclusion buffer surrounds the inset of an uploaded image. This buffer area is about 8% wide and it does not pick up any features, even if features do exist within that zone. See the first row of the following table, where the shaded area in red does not contain any features, even though visible features are present in this zone.

 Uploaded ImageAnalyzed Image
(with red marking)
Original Image TargetUser-added imageUser-added image
Image Target with borderUser-added imageUser-added image

You can avoid this features-exclusion buffer situation by adding a white 8% buffer around the image for the Target Manager target generation, as is shown in the lower row of the table above. But consider that those features will be helpful only when it can be guaranteed that during the run time execution the target will lie on a surface with a unique color and does not, itself, have features.