Why spend so much money on TV commercial production and only flight it on TV? By scanning the Jameson print ad on page 7, they ran their TV commercial in the July issue of GQ. An awesome way to cross pollinate your production spend by bringing TV production into print! The reader was further redirected …
Audi showed the video footage of the new A5 Coupe test drive which gives more valuable detail into the vehicle than simply reading the one page article in print.
Breitling chose to engage readers with video content around the Navitimer which beautifully shows the craftsmanship of the watch and displays it in a way which readers would normally see on television or cinema type quality.
GQ chose to show video footage when scanning the page of Riky Rick giving fashion tips for the upcoming winter season.
GQ ran an article about Baby Driver which is new movie starring Ansel Elgort. Scanning the article takes the reader to the movie trailer and brings a richer experience to the reader.
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